I grew extremely poor. My mother had not graduated high school and worked in low paying jobs. To her, an education, meant opportunity, which it definitely can. And wealth and security meant getting an education and then a “good job” – meaning a corporate job with a salary and a pension.
It was the path I followed. Getting not one, but two degrees in 4-years – cause you never know when you might need a back-up!
And then straight onto a salary job with a Fortune 500 that offered a ton of upward mobility especially to a woman who was willing to work long and hard and take a LOT of bullshit…
”Why am I so unhappy? I followed the path?” – my constant self-berating internal dialogue and worry. Then, gin soaked weekends to wash away the nagging feeling that I was living the wrong life.
Until I realized that I was.
After a few years in the corporate world and climbing the ladder, I realized “my ladder was against the wrong wall.”
I never considered being an entrepreneur when I was young.
I kinda fell into entrepreneurship when I opened my first business which I thought was going to be for a short time while “I figured shit out.”
Over 17-years later, that first business Balanced Life Yoga, is still going strong, and I have gone on to open 3 more businesses.
I may be a serial entrepreneur, and have no intention of stopping!
Entrepreneurship does take bravery, a strong work ethic and a little chutzpah.
Recently, I was interviewed by a brave entrepreneur, Jena Rodriguez for her podcast “The Brave Entrepreneur”.
We talk about how we both came to be business owners and how growing in poverty shaped our desires, goals and path.
As well, you will hear us talk about what it takes to be a successful female entrepreneur, and even escape the corporate grind.
I loved this conversation. Jena is a brave master and her passion for entrepreneurship is wonderful.
I share the straight goods on how I went from corporate escapee to successful 7-figure business owner who only has a gin and tonic for enjoyment now!
Would you rather read the newspaper or make $1,500?
The answer seems obvious to me…
I had a recent “duh, buddy” experience that made me really think about blind-spots and “being right” and how they are COSTLY!
On our recent Life Is Beautiful trip to Tuscany, ten of us were wandering the local town in search of food, wine and good times.
We were starving as it was 7:00 pm.
We found one of the only restaurants in town whose door was open and we were thrilled.
With hunger burning a hole and our credit cards out, we joyously greeted the owner, only to be told that he did not open up for an hour.
The man was sitting at his own bar in his empty restaurant reading a newspaper, and ten people were begging to give him money, and he turned us away.
I thought he must misunderstand so in my broken Italian I told him that ten of us wanted to eat and drink. Could he not just serve us some wine for now if his kitchen was not open?
“No” he said. “We would have to come back in an hour.”
The business coach in me could not believe this…
”Are you sure?” I asked. “There’s ten of us. We can just start with wine.”
“No, I am not open yet.”
The place was empty.
Tables were set.
Wine was easily opened.
He was reading the freaking newspaper!
Ten people wanted to spend 50-100 Euros a piece… a grand haul of 500-1,000 Euros – roughly $1,500 US – which for a local restaurant would have been great income AND he is in the SERVICE business…but he was more interested in following “the rules” and reading the newspaper.
He told us to come back later. We DID NOT come back later. We went elsewhere, and cursed his stupidity.
If ten people, hungry for your product or service, pulled up to your proverbial door with credit cards out would you turn them away?
✖️ You’re waiting to be ready.
✖️ You’re waiting to get it just right.
✖️ You’re allowing distractions to stop you.
✖️ You’re following “the rules” and believe it has to be hard or take a long time.
✖️ You’re questioning if you have the skills or authority.
✖️ You refuse to ask for the business or work on your money, sales and marketing skills.
Let me tell you, people are HUNGRY for what you got, but often because of our own blind spots “we turn them away at the door” and might not even know it.
We also like to be right even when we are wrong.
This man assuredly thought he was right.
It cost him. That night, and probably many before and many after.
Imagine if he did this at least once a month – that’s $1500 x 12 = $18,000 a year.
That’s $18,000 a year that his blind spots and need “to be right” are costing him!
What might your blind spots be costing you?
Seriously, do the math!
Breaking through them will require an investment of time, money and energy. Do you want to do that or do you want to keep losing money, time and clients?
If you want not one mentor but two, and a kick ass group of people surrounding you as you amplify your success, you’ll be thrilled to hear that my husband, Ian and I are leading a Mastermind this fall.
A mastermind is a group of people who are on the same path to success, share similar mindsets and wish to make great relationships and contacts to help them flourish.
The Magnetic Success – Amplify Your Marketing, Money + Mindset Virtual Mastermind is a 3-month fast action journey to create more success when it comes to marketing, money and how you think…even if marketing or money freak you out…this is for you!
You can create your dream business and life…and make a REAL impact and income…let us show you how…
What You’ll Get:
Be Confident – Mindset Reset + Confidence Builder
3 Live Business Mastermind + Mindset Reset Calls
🗸 Thursday, October 10, 17, 24 ($1,997 value)
Live Full Day Confidence Builder + Owning the Space Training Day
🗸 Live event Saturday, October 26 ($2,997 value). In-person or virtual attendance.
Be Magnetic – Marketing Mindset + Best Practices
4 LIVE Marketing Mastermind calls + Social media success
🗸 November 7, 14, 21, 28 (2,497 value)
Be Abundant – Sales, Pricing + Making An Offer
Live Full Day Money, Making An Offer + Enrolment Training Day. In-person or virtual attendance.
🗸 Saturday, December 7 ($2,997 value)
3 Live Sales, Pricing + Making An Offer Master Mind Calls + Implementation
🗸 December 5, December 12, December 19 ($1,997 value)
Bonus #1: Copy Review – Shasta + Ian will review any ONE program sales copy, ad copy or website page for impact, clarity and sales potential. ($997 value)
We are excited to see you “pack the house” in your business, and are here with proven strategies, tools and support to make it easy.
Have a question or not sure – just hit REPLY and ask OR we can set up a time to chat.
Now I am off to find a coffee and croissant…I hope someone wants the business!
P.S. The Magnetic Success – Amplify Your Marketing, Money + Mindset Virtual Mastermind is a 3-month fast action journey to create more success when it comes to marketing, money and how you think…even if marketing or money freak you out…this is for you!
Those were the words of our new house sitter as she heard we needed her to take care of our house and cat while we headed to Italy for two weeks to lead a transformational retreat in Tuscany, and do a bit of travelling ourselves.
I always bristle when people say “Lucky!”
I am not a leprechaun nor have I ever found one. Though I did find a 4-leaf clover on my birthday this year…still no leprechaun jumped out of the cake.
Assigning things to “luck” is a sure-fire way to AVOID taking responsibility (and a great way to feel victimized).
“Lucky” often means some of us have hit the cosmic jackpot (that bitch!) and some of us are stuck in same-old-same-old (poor me!).
That’s not the way it works.
You are creating 100% of your results – all the time. You and only you are responsible for that – no leprechauns are coming to help you!!
Sure, there can be supporters and detractors. Good timing and shitty weather, but ultimately you get to decide how you live your life, share your work and whether you get on a plane to Italy.
I am not lucky. I am not special. I am actually a little bit introverted, love a good book, and have a queasy stomach that makes travelling a bitch sometimes, but I MAKE SHIT HAPPEN thanks to my “lucky formula”.
My “Lucky” Formula
I have a clear vision for what I want my life to look like.
I have clear sense of PURPOSE and SERVICE.
I practice success mindsets every day to stay in alignment with Spirit.
I take aligned action and if I don’t know something, I hire help.
That’s NOT luck…not really…but if you do this, people will wonder WTF you are doing and why you are so “lucky”.
What do you want to “make happen” for the remainder of 2019? Hit reply and let me know. I would love to hear.
Will this be your lucky year or just more of the same-old-same-old?
Watch my From Victim to Creator – 2 Essentials that Anyone Can Do Now 👍
It’s from my retreat teaching in Tuscany – Watch now. (link to https://www.facebook.com/shasta.townsend.1
I am blessed for sure, but I am not lucky.
I have created everything in my life – the good and the bad – as have you.
Here’s the thing I DID do that I feel lucky about – I hired great mentors and teachers.
Do you need a great mentor to help you actually create what you want?
My husband, Ian and I are leading a 3-month virtual mastermind from mid-October to end of December 2019.
We believe that powerful transformation and success is possible for you, too.
Whether it is:
becoming a go-to in your industry,
transforming countless lives through your work,
generously providing for your family
or being able to work anywhere in the world…
You can create your dream business and life…and make a REAL impact and income…let us show you how…
I am not sure what mojo I had going on, but in one day I received no less than four penis pics on social media.
This was a new experience for me.
I have received unwanted friend requests, marriage proposals and male advances through social media (and in person) but no eggplant images.
I have to say it was a SHOCK.
A friend of mine says a flaccid penis looks a little like the Sesame Street character Grover, perhaps the least sexy Sesame Street character!
Apparently, I am not alone in receiving dick pics.
I joked on my personal Facebook page that I had “made it” as I was now receiving unsolicited creep show images and a LOT of women commented that they had been on the receiving end of such bad behavior too.
The thing about unwanted attention and bad behavior is disturbing and subtle way it can erode a woman’s feeling of safety, sexuality and even autonomy.
I have to be honest that I felt “violated”, targeted and angry…Not great aphrodisiacs.
I felt a little triggered too.
“WTF guys?Are you totally fucking mental?”
I have worked hard to claim my sexuality and create a kick ass sex life where I feel both autonomous and adored and where I can be taken fully by a man I love and trust.
I could feel the old fear of “danger” arise that day. I am not sure if these pics are intended to intimidate, but I felt a moment of that.
“Did I somehow invite this?
“Are my photos too sexy, provocative?
“Am I giving off a vibe that I want this?…ie. coming across as a “whore”?
Women have been blamed for bad male behavior for centuries.
We tend to internalize that. We also tend to RAGE the fuck over it (for good reason), but I don’t want to do either.
Like 99% of all women I know, I have experienced sexual abuse and trauma, but I don’t want to live in that trauma.
I love men.
I love sex.
I love to be a radiant woman out in the world…
So, I took a deep breath. Looked at my husband, and said “They really don’t compare to you.”
I laughed, then I moved the FUCK ON!
I also took a moment to FEEL my own power as a woman –sexual, sensual, autonomous and totally alive. No soft penis can take that away.
I REFUSE to hide, shrink or feel victimized from a couple of flaccid cocks on Instagram.
There is always going to be ridiculous behavior, and weirdos who have zero social skills, and every now and then I am going to meet up with them…but it has NOTHING to do with me.
So, if you are woman who somehow felt ashamed, shrunken or even mad as fuck at the RIDICULOUSNESS we still face, you are not alone.
But, I also invite you to consider how many gorgeous, powerful, and GREAT men are in your life.
I believe there is a revolution happening between men and women, and I want to be at the forefront of that which means taking responsibility for my reactions and my healing. Want to join me?
And, here’s to great men who know when to keep it in their pants!
Best-selling author, sensualist and unapologetic lover of leopard print
Following this, I want to share powerful research I recently learned about REGRET!
Karl Pillemer, a gerontologist at Cornell University in the USA, has spent the last few years interviewing hundreds of older Americans in a bid to collect their worldly wisdom.
After writing his first book, 30 Lessons for Living, which collected advice from over 1,000 elders on topics like happiness, health and work, he created a follow up book in January of this year, titled 30 Lessons for Loving.
Among the questions he asked the 700+ elders who were involved in the research, were two particularly pertinent ones – what do people of their age tend to regret, and what advice would they give to younger people in order to avoid living with regrets.
Over and over, the elders revealed that their greatest life regret was not travelling enough.
One 81-year old’s story really struck an emotional chord:
“We always thought we’d do a lot of traveling when we retired, you know? But then Lynne passed away, and it was too late. I went on a couple of trips and I guess they were okay, but it’s less fun going alone. I took a bus through the Canadian Rockies, and I actually turned once to talk to her — I was sitting in a seat by myself and it was beautiful, and I wanted to tell Lynne, ‘Look at that light, the color, that light.’ But of course she wasn’t there. And I just want to share things with her when I travel, but we waited too long.”
Summarising the collective advice he received, Pillemer said:
“Travel is so rewarding that it should take precedence over other things people spend money on.”
We all have our reasons for not booking the trip of a lifetime.
r No one to go with.
r No money in the bank.
r A career or business that’s going places.
r A mortgage to pay off every month.
r Just plain fear.
All valid reasons for sure, but with one fatal problem…they’re holding us back from what weactuallywant to be doing with our lives…
And we could be faced with REGRET later in life not to mention no time or even poor health later in life that would prevent us from doing it “when we retire.”
Finding a reasonnotto do something is so much easier than finding reasontodo it.
Call it the human’s natural tendency towards craving the easy life, but as a whole we tend not to do things that could potentially disrupt or upset the safety net we’ve built for ourselves.
You have to get really honest with yourself as to WHY you are holding back on your dreams, and DECIDE to create the money, time, and mindset.
I do not want to live with regret.
At age 45 my life is half over, and I can’t get back time so I am saying YES to every adventure, opportunity and investment that enriches my life.
Travel With Us
If you have been waiting and watching our Italy Adventure, NOW IS THE TIME. Get the details
We have 3 rooms left, and doors close in 5 days!!!!
There is STILL TIME, but you gotta say YES NOW.
We will honour the early bird rate for those in this community…but only for the next few days (August 8 doors close!)
We have been leading international retreats, transformational travel and FUN for TWO decades so you are in good hands.
<<< here we are in India with a BIG group from 2018.
As well, we are avid and experienced travelers and teachers and we offer our welcoming spirit to everyone on our retreats.
You are a part of our tribe and family and we ensure you are well taken care of.
Get Behind the Scenes
Watch what people have to say about travel with Ian and myself. WATCH NOW